Willoughby created SpokesPerson in 2019 after working in bike shops for 12 years. Previously at Brixton Cycles, his move to Cardiff sparked an interest in combining his cycling expertise and social justice goals to create SpokesPerson.
SpokesPerson is Community Interest Company thst seeks to find creative solutions to systemic inequalities to active travel. SpokesPerson works directly with LGBTQIA+, BAME, and other marginalised people to help get them safely and confidently on their bikes, and create better access to cycling. SpokesPerson holds classes, workshops, events, and runs the Queer Bike Gang among other initiatives to tear down barriers to cycling.
SpokesPerson’s motto is “The Revolution Will Not Be Motorised.” We believe in the power of cycling to counteract city air and noise pollution and mobility and access inequalities that disproportionately affect people of colour, queer people, trans* people, women and those of marginalised genders, low income and unemployed people, young people, and disabled or neurodiverse people. “The revolution will not be motorised” signifies our belief that access to safe cycling is a form of justice for marginalised people in an unequal society, and that environmental sustainability is directly tied to racial, gender, economic, and disability justice.
I’m usually available the following times, but give me a ring on 07740278823 to make sure I can fit you in!